This episode is brought to you by my shiny new cover letter template, which is available here.
I get it: cover letters are hard work. They’re usually the first thing our potential employers sees, and it’s first impression. So it’s gotta be good.
I’ve mentioned in previous eps that earlier this year I posted a job ad looking for freelance writers to expand the Bossy team and received over 200 applications. Naturally the cover letter became my very quick yes or no system. If i didn’t immediately get something from the cover letter, that was it. I didn’t have time to keep going. On the other hand, I received so many amazing cover letters from people that had obviously really taken the time to research Bossy., look into our tone of voice and write a cover letter that not only suited the brand but reflected their personality and writing style as well.
So, how do you write a cover letter with personality? We’re about to find out.
In this episode, I cover:
- Researching the tone
- Getting the layout right
- Writing a hook
- Backing up your claims
- Keeping it relevant
- Writing in the correct tense
- Being more conversational
LINKS AND RESOURCES
Don’t forget to head to bossycreative.com to download my very free, very juicy guide to building a bold brand. It’s packed with tips from Bossy.’s favourite creative experts, and covers everything from copywriting to graphic design to social media to marketing to everything else. Download yours here.
- Bossy. Copywriting
- The Bossy. Shop – Resources, ebooks & templates
- @alycealyce Instagram
- @bossy.copywriting Instagram
WHAT DID YOU THINK?
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